General terms of sale
Last updated: 08/07/2026
1. Purpose
These General Terms of Sale (hereinafter "GTS") govern the conditions under which Expeteo SARL, a company incorporated under Luxembourg law with registered office at Op Der Haart 28, 9999 Wemperhardt, Luxembourg (hereinafter "Pulsar"), markets to its professional clients (hereinafter "the Client") access to its SaaS marketing data aggregation platform. Any subscription to a Pulsar plan implies full acceptance of these GTS, which prevail over any other document of the Client. The GTS may be modified at any time; the applicable version is the one in force on the date of subscription or renewal.
2. Description of services
Pulsar provides the Client with online access to a SaaS marketing management platform enabling the aggregation, visualisation and analysis of data from third-party sources: Google Search Console, Google Analytics 4, Google Ads, Google Business Profile, YouTube, Bing Webmaster Tools, Bing Ads, Microsoft Clarity, Meta (Facebook and Instagram, organic and advertising), LinkedIn, Pinterest, TikTok, Trustpilot and Matomo. The services notably include Pulsar Ranking position tracking (Google, Bing and Maps), monitoring of SERP features and competitors, measurement of brand visibility in generative artificial intelligence assistants (ChatGPT, Gemini, Perplexity), consolidation of search advertising (SEA) campaigns, reports accompanied by a summary written by artificial intelligence, data export and the provision of white-label multi-client portals. The precise list of features, connected sources and quotas included in each plan is published on pulsar.lu and may evolve; certain sources or channels not listed may be added on request.
3. Free trial
Pulsar may offer a free trial period of fourteen days, without entering bank card details at registration. During this period, the Client accesses the features of the relevant offer, within the limit of the applicable quotas. At the end of the trial period, the subscription is only activated and billed after a payment method has been registered and the subscription confirmed by the Client; no charge is made as long as the Client has not entered a payment method. The trial period may be limited to a single one per client, and its precise conditions are indicated at registration.
4. Pricing and billing
The applicable prices are those displayed on pulsar.lu at the time of subscription. They are expressed in euros, excluding tax. The applicable value added tax, in particular the Luxembourg VAT or that of the Client's country under reverse charge, is added to the displayed price. Billing is performed in advance, according to the periodicity chosen by the Client: monthly or yearly. Yearly billing entitles the Client to a discount displayed on the pricing page. Invoices are issued electronically by Pulsar via its payment provider Stripe and made available to the Client in their billing area.
5. Payment terms
Payment is made exclusively by credit or debit card via the Stripe platform, which ensures compliance with the European Payment Services Directive (PSD2) and Strong Customer Authentication (SCA). The Client expressly authorises Pulsar to automatically debit the registered payment method at each renewal date of the subscription. In the event of a failed charge, Pulsar may retry the payment, suspend access to the services after notification, and ultimately terminate the subscription if the failure persists beyond fifteen days.
6. Commitment duration and termination
Pulsar subscriptions are entered into without minimum commitment. The monthly subscription renews automatically each month; the yearly subscription each year. The Client may terminate their subscription at any time from their billing area. Termination takes effect at the end of the billing period already paid for, without pro rata refund. The Client's data remains available for export for thirty days after the effective end of the subscription, then is permanently deleted.
7. Right of withdrawal
Pulsar services are intended exclusively for professional clients acting within the framework of their commercial, industrial, craft or liberal activity. In accordance with Article L.221-3 of the French Consumer Code and equivalent provisions of Luxembourg law, the right of withdrawal provided for consumers does not apply to contracts concluded between professionals within the scope of the Client's main activity. The Client therefore expressly waives any right of withdrawal and acknowledges that the services are immediately performed upon activation of the account. Where the Client acts as a consumer, they benefit from the statutory right of withdrawal, but accept, by activating immediate access to the service, that performance begins before the end of the withdrawal period and thereby waive their right of withdrawal for the part already performed.
8. Client obligations
The Client undertakes to provide accurate information when subscribing and to keep it up to date, in particular billing details and intra-community VAT number where applicable. The Client is responsible for the confidentiality of their credentials and for any activity carried out from their account. The Client undertakes to use the services in accordance with their intended purpose, not to compromise the security of the platform and not to attempt to bypass its technical limitations. The Client remains responsible for the content and lawfulness of the data they import or connect via Pulsar.
9. Pulsar obligations
Pulsar implements reasonable means to ensure the availability and proper functioning of the platform, with an indicative monthly uptime target of 99.9 %. This target is provided on a best effort basis and does not constitute a contractual service level guarantee, except where the Client subscribes to an Enterprise plan with a specific Service Level Agreement. Pulsar may temporarily interrupt the service for maintenance operations, scheduled where possible outside business hours and notified to the Client in advance.
10. Liability and warranties
Pulsar's liability can only be engaged in the event of proven fault. It is in any event limited to the total amount of sums actually paid by the Client for the subscription during the twelve months preceding the triggering event. Pulsar shall not be held liable for indirect damages, loss of business, loss of revenue, damage to image, or for unavailability or errors attributable to third-party sources (Google, Meta, LinkedIn, etc.) connected to the service. No warranty is given as to the accuracy of the data provided by these sources or by the artificial intelligence providers.
11. Intellectual property
The Pulsar platform, its brand, logo, interface, source code, documentation and database are the exclusive property of Expeteo SARL and are protected by intellectual property law. The subscription grants the Client a personal, non-exclusive and non-transferable right of use, strictly limited to the duration of the subscription. Data imported or connected by the Client remains the Client's full and exclusive property. Pulsar undertakes not to exploit this data for purposes other than providing the service and performing analyses.
12. Applicable law and jurisdiction
These GTS are governed by Luxembourg law. Any dispute relating to their validity, interpretation or execution shall, failing amicable resolution, fall under the exclusive jurisdiction of the courts of the judicial district of Luxembourg, notwithstanding multiple defendants or third-party proceedings.
13. Contact
For any question relating to these GTS or to your subscription, you may contact Pulsar at contact@pulsar.lu or by post to: Expeteo SARL, Op Der Haart 28, 9999 Wemperhardt, Luxembourg.